Saturday, February 1, 2014

Blueberry yogurt, anyone?

Let the yogurt games begin.
Ice cream with blueberry yogurt. Yum.

I just got an email that said, "Results of a national taste test that revealed nearly two out of three consumers prefer the taste of Yoplait Greek blueberry over Chobani."

I generally don't like to pick sides when it comes to products, but I totally get this. My husband generally doesn't like yogurt, but when we got some of the Yoplait Greek to sample quite some time ago, he liked it. And not just, "ugh, I'll eat it if I have to." He was happy to eat it. He liked it.

That says something.

And I have to agree. There's something really appealing about the Yoplait Greek Blueberry. Here's where I used it to make ice cream.

And I used the pineapple yogurt to make cake here. I want to do that again with the blueberry.

So, I'm more than happy to help promote Yoplait's taste-off, where they're inviting consumers to try their yogurt and make comments. Check the Twitter feed - they're allowing the Chobani fans to comment as well. Got to love that.

On a first come, first serve basis at GreekTasteOff.com,Yoplait is supplying the first 5,000 visitors with the goods to conduct their own taste test at home, including gift cards for free yogurt.


In addition, Yoplait is conducting Taste-Off taste tests at grocery stores all over the country. I'm really hoping they show up at a store in my neighborhood. Not that I want to be on a commercial or anything, but I love it that they're taking the risk and seeing what consumers really prefer.

Have you tried the Yoplait Greek? What do you think?

Disclaimer: This post is sponsored by Yoplait to promote the Taste Off, but I was not required to offer my opinion on the product. However, I wouldn't have posted this if I didn't really like it.
Yum